Peta Serras is the founder of Professional Babe, the creator of Give Good Email® and the host of the business podcast, The Business Fondle.
With almost two decades of entrepreneurial experience in the bag and all her Virgo wisdom, she’s been described as a business oracle and the go-to for practical and bold business advisory.
Listen to the episode here.
In this episode, we chat about:
Her love of glamour from an early age and how her dad’s advertising agency influenced it
Growing up in rural NSW and sometimes feeling like she was “too much”
The business switch: how she showed up in her first business as a Pilates teacher, and how much she was performing.
Starting Professional Babe as a blog and creative outlet, where she had the freedom to do and say whatever she wanted
The job that ended before it even started, after something she wore was seen as “not family-friendly”
What she delegates now — and what she’d love to hand over in the future
Why identity purchases are so important to her, and the purchases that have helped affirm who she’s becoming
Her take on imposter syndrome — and why she thinks we’re often mistaking it for something else entirely (like nerves)
How she handles feedback, criticism and other people’s opinions
